মঙ্গলবার, ১১ সেপ্টেম্বর, ২০১২

Branding in the Age of Social Business Why Employees Should ...


Brands have no choice but to rethink their approach to social engagement in today?s digital bazaar. Brand engagement doesn?t begin at a brand?s front door, but rather it ignites behind its firewalls. One fascinating aspect of social business is its ability to fuse internal collaboration and communication together in order to make a company?s brand trajectory soar.

Social business is just getting started. With the rapid rise of social and collaborative technologies, businesses are just beginning to harness its power of influence. Whether you?re a small business or a large one, the size of your company doesn?t matter in the world of social media. Customer engagement is not driven by how many people you employ, but by how well those employees communicate your brand?s message.


See on www.business2community.com

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Source: http://marketinghits.com/blog/branding-in-the-age-of-social-business-why-employees-should-and-do-own-your-brand/?utm_source=rss&utm_medium=rss&utm_campaign=branding-in-the-age-of-social-business-why-employees-should-and-do-own-your-brand

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